The title quantifies and the present and future size of the electronic publishing industry, and provides practical data to support investment decisions in electronic media. It serves as an aid for forward planning by all sectors of the industry.
Provides an overview of all the stages involved in creating a book and bringing it to market, and explains the various roles within a publishing house. Also features chapters on ebook publishing and marketing through social media. Essential reading for anyone entering the industry or planning to do so.--Cover.